Don't Know Your Bra Size? Lingerie Retailer Digitizes To Help

It’s hard to believe, but 80 percent of women don’t know their correct bra size. Turkish retailer Penti has created a tool to help women find the right fit and is using SAP S/4HANA to integrate data for an unparalleled customer experience.
It’s hard to believe, but 80 percent of women don’t know their correct bra size. Turkish retailer Penti has created a tool to help women find the right fit and is using SAP S/4HANA to integrate data for an unparalleled customer experience.

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