Ethika, an Underwear Brand, Is Dropping Mixtapes With Lil Wayne

Six years ago the leaders of Ethika, a lifestyle brand based in San Clemente, California, realized they might have hit some kind of jackpot: Turns out, the hip-hop community had an affinity for their underwear.

Ethika, An Underwear Brand, Is Dropping Mixtapes With Lil, 50% OFF

Women's Loungewear

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Meek Mill Calls Out Ethika For Playing With The Black Culture

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Men's Jeans

Ethika, an Underwear Brand, Is Dropping Mixtapes With Lil Wayne, Meek Mill & More

Lil Wayne, Ethika